Responsibilities
Serve as a point of contact for clients and handle day-to-day activities of the account team, client projects and account management to ensure exceptional service to our clients
Lead client news engine efforts, including developing pitches and securing coverage, working with media on story development, handling incoming media requests
Cultivate relationships with national, regional, and online media, and with freelancers and influencers; Identify industry trends and build creative and strategic pitches to support them
Write structured, persuasive copy; highly skilled in writing in a range of styles including : news releases, pitches, media Q&As and status reports Serve as editor and help set direction on development of releases, customer profiles, bylined articles, and other press materials
Anticipate and proactively offer solutions to senior team leadership for executional issues specific to assigned programs
Lead monthly and annual reporting efforts for our clients, showcasing wins, key initiatives and successes
Support new business proposals, team brainstorm sessions, and staff meetings
Maintain current knowledge of news and events regarding our clients, their industries, and their competition : read news outlets;
know what is happening in the business landscape of our clients; Continuously explore and assess value-added solutions and new ideas for implementation
Requirements :
2-3 years prior experience working in a public relations role; travel or hospitality PR experience is a bonus, but not required
Bachelor’s degree
Experience working with traditional and new media, social media and digital campaigns
Proven experience in pitching and securing stories in top-tier consumer media outlets including travel, lifestyle, consumer business titles
Experience in writing and managing client programs and reports
Strong project management and client relationship skills
Excellent oral and written communications skills (includes presentation skills, editing skills, and strong attention to detail)
Experience working withCision, Muckrack and other measurement platforms
New York, NY #LI-KM1 #LI-Hybrid
