PPC Manager - PORTO
Spoton Connections
Porto, Porto District, Portugal
há 5 dias
source : JobsFactor


Our iGaming client is looking to expand their Team and aim to find a strong Portuguese speaking PPC Manager to consolidate their business growth and the Team.

Responsibilities :

Research and analyze the iGaming business from a PPC side

Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Track, report, and analyze website analytics and PPC initiatives and campaigns

Coordinate campaigns with SEO department

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies

Perform ongoing paid keyword discovery, expansion and optimization

Requirements :

Portuguese language and cultural knowledge

Fluent English, any other language is an advantage

Experience of min 2 years in a similar role (preferably in the iGaming industry)

Proven track record in driving successful PPC and paid search campaigns across Google, Yahoo and Bing

Digital Marketing educational background is mandatory, with training in SEM / SEA

Strong working knowledge of Google Adwords and all paid search platforms

Proven experience with Google tools (Search Console, Trends, Analytics,...) and other SEM

Google Adwords certification preferable

Passion for PPC and digital marketing in general

Strong analytical skills and experience generating PPC reports

Strong track record in managing medium to large-sized budgets

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