Growth Marketing Specialist (m/f)
SLOT
Lisboa, PT
há 1 dia

SLOT is a Human Resources Consultancy company, founded in 2005.

SLOT appears on the national and international market as a strategic partner in the area of integrated Human Resources Management, a guided optics to develop, design, and implement in various areas of human resources, solutions and innovative and highly competitive methodologies.

We work with a special focus on the needs, requirements, and our customers' business strategies.

Growth Marketing Specialist (m / f)

LAS GROUP is a group of 3 companies, in Portugal and Spain since 1996.

LAS Maintenance / is an aircraft line maintenance services provider (EASA Part 145 Certified), established in 1995 and operating on all main Portuguese airports.

LAS Training / is a maintenance training organization (EASA Part 147 Certified) established in 2007 providing specialized training for Aircraft Engineers.

SLOT is a Human Resources Consultancy company, founded in 2005.

SLOT appears on the national and international market as a strategic partner in the area of integrated Human Resources Management, a guided optics to develop, design, and implement in various areas of human resources, solutions and innovative and highly competitive methodologies.

We work with a special focus on the needs, requirements, and our customers' business strategies.

We are looking for a Growth Marketing Specialist to lead our GROUP growth efforts. This is a new role for our team so we are looking for someone who is excited about the prospect of building this marketing function from the ground up.

In this role, you will own our messaging, lead / demand generation, conversion rates, execution of successful organic and digital marketing programs and experiments and creating new opportunities for our sales team.

This position is a great opportunity if you are looking to work for an energic company with a global ambition that is making a considerable impact within the Aviation and HR Consultancy industry.

We are looking forward to receiving your application!

What you will do

  • Design and implement digital marketing strategies aligned with the company’s business targets
  • Act as a liason between product and GTE functions to define the strategy and create the assets that explain our services and its benefits to customers and potential customers
  • Speak with our prospective customers and partners to determine the problem that LAS Group is solving for each persona, and use that info to continually refine our messaging
  • Adopt an experimental mindset to implement testing and optimization strategies to increase conversion across all digital channels
  • Build from scratch, launch, track, and optimize programs / campaigns across multiple digital channels with the end goal of filling the top of the funnel
  • Establish a strong, long-term web presence and drive organic traffic to the website
  • Collaborate with the content and illustration team on the creation of campaign assets and landing pages
  • Plan and run demand generation campaigns aligned with sales activities
  • Create sales enablement and partner marketing materials and support the sales outbound efforts as requests come up
  • Measure and analyse campaign and marketing results and deliver performance reports
  • Be on top of the competition’s web presence and marketing initiatives
  • About you

  • You have a BS degree in Marketing, New media or just some cool relevant background
  • You have at least 3 years experience as a Growth / Digital Marketeer in the Services industry
  • You have a proven track record of designing and executing marketing campaigns that generate high growth
  • You have a proven track record of product marketing and sales enablement, demand generation, or both
  • You have an exceptional understanding of conversion strategies
  • You are able to think of copywriting for creative content
  • You know your way around web design (to create landing pages) and the social marketing / media landscape
  • You have an analytical mind-set and familiarity with Google Analytics and Google Ads
  • You gave strong knowledge on Mailchimp and Linkedin Analytics
  • You have a high energy, team-first, positive attitude
  • You can work autonomously and manage multiple priorities
  • You are fluent in English
  • Bonus points

  • Experience in the Aviation and / or HR Consultancy Industry
  • Experience editing and creating text, image, and video assets using tools like CANVA
  • Experience creating landing pages using tools like CANVA, MAILCHIMP and others
  • Experience with CRM ( we use Monday!)
  • Hablas Espanol
  • What we Offer :

  • Competitive Salary
  • Transport Subsidy
  • Meal Allowance ( Card)
  • Health Insurance ( According to internal policy)
  • Mobile and laptop
  • Anniversary Day
  • Other Company benefits
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