digital analyst e-commerce
Emma- The Sleep Company
Lisboa, PT
há 3 dias
source : Ofertas de Emprego

We are seeking a Digital Analyst who is passionate about digital marketing and user experience to join our UX Team. As an e-commerce expert, you will use a mix of creativity and strong analytic skills to identify website optimization opportunities and develop strategies to turn ideas into an optimization and testing plan.

You will partner closely with cross-functional teams such as Performance Marketing, Engagement Marketing, Creative, Software Development, and Business Development.

You will be a critical player to bridge the UX strategy with the overall business development goals.

This is what you’ll do :

  • Identify growth opportunities through auditing and analyzing website metrics and user behaviors.
  • Communicate user insights and provide recommendations to improve website performance and user experience.
  • Lead the optimization process from ideation to execution : form well-grounded testing hypotheses to achieve conversion goals, and collaborate with UX / UI, Business Development, and Software Development teams to create and execute A / B test designs.
  • Ensure proper A / B test setup and reporting to analyze and communicate results and findings.
  • Stay up to date with the latest digital trends in online marketing, design, and E-commerce to drive further innovation and experimentation.
  • This is what you’ll bring to us :

  • Bachelor’s degree in Marketing, Economics, Statistics or other related fields.
  • Related experience in Conversion Optimization, Digital Marketing, User Experience, or Analytics.
  • Hands-on experience using web analytics tools, such as Google Analytics, Adobe Analytics, or Power BI, etc.
  • Experience with or knowledge of conversion rate optimization, A / B testing, MVT testing is preferred.
  • Strong analytical skills and excellent attention to detail and accuracy.
  • Excellent communication skills, both verbal and written. Ability to communicate technical or detailed information effectively to various stakeholders.
  • Ability to work effectively with different people in engineering, marketing, and creative fields and to prioritize multiple requirements.
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