Product Marketing Director
Talkdesk, Inc
há 4 dias

Responsibilities :

  • Create and lead execution of cross-functional marketing campaigns to generate leads for sales
  • Develop deep knowledge of market trends and the competitive landscape to shape marketing and product strategy
  • Act as the voice of the customer by developing deep customer insights and capturing their story through testimonials, case studies and user videos
  • Create compelling content (e.g. sales collateral, product videos, website copy, blog posts, etc) to articulate the benefits of our products
  • Speak and present both internally and externally to promote the story of our product
  • Partner closely with leadership across the organization to drive rapid growth
  • Qualifications :

  • Have a BA or BS degree; MBA from a top-tier school is a plus
  • 10+ years of B2B product marketing experience with a track record of driving rapid growth of innovative technologies (SaaS, sales strategy and / or consulting experience a major plus)
  • Ability to thrive in a fast-paced, get it done entrepreneurial environment
  • Proficient with collecting and analyzing data from sources like Salesforce and surveys to drive marketing strategy
  • Ability to position innovative products and tell compelling stories through messaging briefs and marketing collateral
  • Excellent written and verbal communication skills
  • Experience collaborating with enterprise SaaS sales teams a plus
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