Senior Manager, Global Content Marketing
Amgen-Workday
Lisbon, Lisboa, PT
há 4 dias

HOW MIGHT YOU DEFY IMAGINATION?

The Amgen Capability Center in Lisbon, Portugal (ACCP) will be home to over 300 multi-national and multi-cultural employees, representing a broad range of cross-functional capabilities, including Commercial, General and Administrative, Research and Development, and more.

The ACCP will offer rich career growth and development opportunities, regional and global exposure, and the opportunity to LIVE, WIN and THRIVE in one of Europe’s most attractive cities.

Our ACCP brand new offices are located in Sete Rios, in the vibrant city center of Lisbon.

If you feel like you’re part of something bigger, it’s because you are. At Amgen, our shared mission to serve patients drives all that we do.

It is key to our becoming one of the world’s leading biotechnology companies. We are global collaborators who achieve together researching, manufacturing, and delivering ever-better products that read over 10 million patients worldwide.

It’s time for a career you can be proud of. Join us.

Senior Manager Global Content Marketing

What you will do

As a highly organized individual with outstanding communication and interpersonal skills, initiative, and experience in content marketing and operations you will lead all aspects of the global to local implementation of Amgen’s content model, helping to drive usability and reusability across the world to drive efficiency, relevancy, and impact.

You will coordinate global projects and partners with sophisticated elements across an ecosystem of components and technologies.

You should be an organized and strategic problem solver, work well with others, and a master of leading with influence.

Responsibilities

  • Lead the content creation strategy within the Global to Local (G2L) model : drive rollout and adoption, partner with markets, departments, and leadership
  • Drive global change management
  • Continuously measure KPIs and communicate to the organization
  • Collaborate with the Global Service Center (Digital production factory) to improve the content reuse process and scalability
  • Collaborate with Marketing Excellence to incorporate training and change management process
  • Coordinate the alignment of results within the global framework
  • Partner with omnichannel and country teams to ensure we have clear and strong processes that translate strategy to execution and a good understanding of country needs
  • Accountable for identifying efficiencies, managing issue escalations / mitigations, and solutions
  • Partner with content leads to define and optimize KPIs, engagement metrics, etc.
  • Ongoing communication and alignment of content goals, strategy, performance
  • What we expect of you

    We are all different, yet we all use our unique contributions to serve patients. The professional we seek is a leader with these qualifications.

    Basic Qualifications and skills

  • Doctorate degree and 4 years of Marketing experience, or Master’s degree and 6 years of Marketing experience, or Bachelor’s degree and 8 years of Marketing experience.
  • 8-10 years working across content marketing strategy & execution, with an understanding of digital platforms and systems
  • Deep knowledge of end-to-end content production processes including briefing, planning, tagging, design, content management systems, development, and reporting
  • Strong project management skills with the ability to work in a team environment in situations in which ambiguity and multiple priorities are likely
  • Excellent ability to write, speak and use images to clearly and persuasively communicate in technical and non-technical subjects across multiple audiences
  • Ability to influence without authority & communication skills through a collaborative approach as this individual will be expected to quickly establish rapport and credibility at all levels throughout the organization, including senior management
  • Proficiency in English, in written and oral communication.
  • Preferred skills

  • Intellectual capital and curiosity with an 80 / 20 approach and agility to prioritize and change directions based on evolving business objectives
  • Experience working in a global and geographically distributed environment
  • Focus on partnership, relationship-building, and influencing others with exceptional ability to co-create and work collectively with various business leaders and cross-functional key stakeholders
  • Conceptual thinking and problem-solving skills with proven ability to navigate ambiguity, develop frameworks and distill sophisticated information into concise and impactful messages / presentations
  • Thrive

    What you can expect of us

  • Vast opportunities to learn, develop, and move up and across our global organization.
  • Diverse and expansive community of belonging, where colleagues are empowered to bring ideas to the table, try new things, and act.
  • Generous Amgen Total Rewards Plan comprising healthcare, finance, wealth, and career benefits.
  • Flexible work arrangements.
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